The Occult Bot

If the writing you want to do is work related, it is much easier to decide what to write. You may have a directive to follow and a subject matter that is required for marketing collateral, advertising scripts, or even a white paper. Still, you will need to narrow down the subject matter until it is finite enough to give the attention to detail that is necessary when writing down the information.

Work-related writing will require a study of the message that needs to be portrayed. I suggest that you always take the customer’s viewpoint whenever you write. The customer can be either internal or external, there is no difference. Everyone reads from their own point of view, not yours.

Think about the WIIFMs (What’s In It For Them). No matter what the subject matter, you have to pique the client interest or they will not read your work. The question may now be, “How do I know what the customer wants?”

Customers want information about products and services that concerns their problems. They also want to know the benefits and maybe something about the features. They also want to be coerced.

When was the last time you looked forward to reading a product user’s guide, the tech sheet that came with something you purchased, or the brochure before you purchased anything. The reason is likely there was either hype with features or just the facts, nothing to entice you to read.

So what do you write? You write about what you know. If you know a lot about a product you sell, then write about that product. If you know a lot about managing people, then write about that. The important message here is to write about what you know.

Most often, you will not be required to write something that does not affect you or your job. The subject matter will likely be at hand and if others work for you, then have them avail themselves to fill in the blanks. Writing is easy as long as you are comfortable with the subject matter or can surround yourself with the experts.

If you do not know enough about a subject, then you will have to do some research. That means locating information and reading about it. Getting ideas and keeping track of your sources.

Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people’s attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the “Networking Queen”. Blueprints for Success – Networking: 150 ways to promote yourself is the first in this series. Blueprints for Success Branding Yourself: Another 150 ways to promote yourself is planned for release in 2006. For more information visit http://www.BlueprintBooks.com.

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You’re sitting there waiting to speak. You feel the tension creeping into your shoulders, your thighs. Your stomach tightens up. Maybe your mouth gets dry. And the confidence and enthusiasm you felt a minute ago starts wobbling.

Now’s the time to get up from wherever you are, excuse yourself and head for any place (even the restroom) where you can have five minutes alone. That’s really all you need–just those few minutes to do these easy exercises and get your blood flowing, your muscles unlocked and your confidence back in place.

Your body, your vocal cords, your brain are all connected in such a manner that tension in one affects the others and makes it difficult to focus on your message. This is not news to you, right? You may already have noticed that if your knees are quaking, your voice may be shaking, and your memory may be forsaking you!

What you want to do is break that connection, which only reinforces the discomfort, in as many ways as you can so that every part of you is supporting, rather than sabotaging your presentation.

If you can spend five minutes in a room by yourself just before you speak, do these simple exercises: (If you can’t, scroll down; there’s help for you, too.)

• Stretch your body up and around, and gently bend over.
• Take some good deep belly breaths. Make your ribs and back work.
• Stretch your face into funny shapes to get it loose and relaxed.
• Make your eyebrows go way up, and your eyes open very wide.
• Sigh deeply several times.
• Hum.
• Stick your tongue out.
• Do tongue trills.
• Pant. (This is particularly effective to release any tension around your middle.)
• Flop–really flop–over as far as you can easily. Be sure your head flops all the way down. Holding your neck and head up creates more tension and is counterproductive!)
• Smile.
• Remind yourself that you are going to enjoy yourself while you’re being terrific!

Now, if you’re at the head table, or firmly planted on the stage or elsewhere, and haven’t a chance of escaping before you speak, there are still things you can do to keep your body from freezing in place. Depending on your situation, you can use one of these breathing relaxers:

• Inhale for a slow count of one, exhale for a slow count of two. It’s easy to look as though you’re listening attentively to someone while you do this.
• If you can get away with it, double the counts to two and four. (Best not to allow your eyes to glaze over.)
• Wiggle your toes.

If you’re lucky enough that the tablecloth extends to the floor, you’re in good shape!

• Wiggle you toes. Do tiptoes. Circle your ankles.
• Put your hands under the table and wiggle your fingers and circle your wrists.
• No matter how long or short the tablecloth is, SMILE!

If you’re in handcuffs, footcuffs, headcuffs and bellybuttoncuffs you may be out of luck. However, there’s always Imagining! Science is telling us that our brains cannot distinguish between a real and a fancied experience.

So fancy for all you’re worth! What’ve you got to lose?

Carole McMichaels, Speaker, Coach, Author: Fearless Public Speaking: How to Get Rid of Your Stage Fright and Prepare and Deliver a Winning Presentation, invites you to join her free newsletter on speaking in public. You may also get your free report, “7 Valuable Tips on Writing a Mind-Gripping Speech”.
http://getridofpublicspeakingfears.com/

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Even if your writing focus is in only one particular area, such as writing articles, every client has unique needs and expectations. Do not make the mistake of coming up with a “one size fits all” approach to customer service.

For example, one of my clients has tasked me to include three related “blurbs” to go with every submitted article. No longer than one hundred words a piece, the blurbs are meant to encourage readers to get more information, i.e. read the related article, contact a particular person, or to take some sort of desired action.

A second client requires that I include a “teaser paragraph” with each submission, much like you see with the various article directory sites.

Finally, yet another client requires that text within the body of the article be hyperlinked to pages on various other sites he controls. In this last example, the articles are not submitted to the article directories; instead they sit on sites owned by the client.

Flexibility is the key when writing for your clientele. Not just with your style or flair, but with the extra things you provide for your customers. No one sized fits all strategy: deliver what they want, but remember to charge them accordingly.

Copyright 2006 - For additional information regarding Matt Keegan, The Article Writer, please visit his blog for wit, quips, and freelance writing tips.

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In the present day, as a lot of companies and managers are looking towards online video websites as an exceptional place to distribute content to grab the interest of their customers, it is necessary to know the key benefits of utilising web video marketing channels.

Here are a number of required items you ought to be acquainted with previous to you beginning to publish corporate videos on internet video channels.

At all times try to use promotional videos that presents meaningful info to your potential audience – Loads of business people misguidedly presume you can basically add any variety of advertisement on a video site, but nothing could be any further from the truth. Every video ought to deliver some meaningful information to the desired market, or start topic of discussion.

Conduct some kind of market research on the video sites prior to you uploading your very 1st video – it is a superb idea to assign some considerable time typing your market’s important keywords into MSN, in an attempt to realise what similar promotional videos are at this time around. Then make sure you have noted down the profile names of the most key firms in your niche. Possibly somewhere down the line you can participate in a joint venture or even have some kind of cooperation with these organisations.

Take into account that each & every video portal has a community built into it – You should value the other members & it is suggested that you write positive notes about your rivals’ videos. For the most part you need to be a member of the community, contributing advice, ideas etc. And only then must you regard yourself as being a video marketer and begin to distribute your very own 1 & merchandise.

Commit yourself to making quite a few corporate videos – You should have a clear strategy for producing and posting quite a lot of professional videos. If not, your organisation’s page on the video sites will seem to appear bare if it simply has one single video on it. Thus, allot extra time planning the making of a sequence of short format professional videos, rather than only one extended video. Vidify can work successfully to offer white-label online video production and publishing strategies for your company.

Web video marketing is one of the most effective & quickest means of marketing your company today.

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As the fastest-growing resource in politics, the Internet provides a cost-effective method to reach supporters and potential supporters. However, writing for your local campaign website is different than writing for print. Simply copying your local campaign print material onto your website limits the potential of online campaigning.

Online campaign writing tips

Nobody likes scrolling through pages and pages of poorly written, overblown website content. Studies show that people read from computer screens is about 25% slower than reading from paper. Give your visitors the information they want, and then some. Include information about your campaign and your local political scene. Post all your campaign releases, including press announcements, speeches, advertisements, and policy papers. Also, create content that is exclusive to the website, and remind visitors return to your website frequently.

Use these tips to make your campaign website content more readable:

* Include your most important keyword phrase as close to the beginning of the description as possible. For example: John Jones for Anytown, NY Town Council.

* Start each written section with the conclusion. Put the main points of your document in the first paragraph, so that readers scanning your pages will not miss your point.

* Write concisely and stick to one idea per paragraph.

* Keep in mind that many web readers still use dial-up access. Don’t bog your site down with too many large images or extra-long pages.

* Bullet lists rather than use wordy sentences or paragraphs. Readers can pick out information more easily from a list than from paragraphs.

* Use meaningful sub-headings. Guide the reader by highlighting the main points of your information.

* Bold your keywords.

* Remember that readers do not read web pages in sequence. Providing information in precise segments allows readers to quickly locate the material they seek.

* Separate your ‘white paper’ information and link out to it for readers who want to know more detail about a particular subject. PDF files work well, because they can be easily printed out for offline reading.

Online content layout tips

* Don’t set your text size too large or too small.

* Capitalizing all letters give the appearance of shouting at your visitors. Shouting is rude!

* Keep your main text left-aligned on the page. Center-aligned text is best used in headlines.

* Use spaces between blocks of information. Large blocks of text are intimidating to a reader, and probably won’t get read.

* Left and/or right-align images to your paragraphs. This will break up your text a bit and allow your text to flow down the pages and around your images.

Remember — anything you put on your campaign website becomes part of ‘the record’ and will not only be read by your supporters, it will be read by your opponents! Once the opposition finds out that you have a website, you can be sure that they will keep an eye on it.

The above was an excerpt from Running for Office as an Online Candidate, a 32-page e-book that is included free with any Online Candidate website. Visit us at http://www.onlinecandidate.com for more articles and tips.

This article may be republished without changing the content and the bio box.

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From our deconstruction of hundreds of Hollywood blockbusters….

The Hero’s Journey is the template upon which the vast majority of successful stories and Hollywood blockbusters are based upon. In fact, ALL of the Hollywood movies we have deconstructed are based on this template.

Understanding this template is a priority for story or screenwriters.

The Hero’s Journey:

a) Attempts to tap into unconscious expectations the audience has regarding what a story is and how it should be told.

b) Gives the writer more structural elements than simply three or four acts, plot points, mid point and so on.

c) Interpreted metaphorically, laterally and symbolically, allows an infinite number of varied stories to be created.

and more…

Sample Movie Deconstructed: Fargo (1996)

FADE IN: foreshadow of the journey: the snowy freeway in North Dakota.

The Antihero and the Antagonists: the plan, motivation, characters and relationships: Jerry Lundegaard meets Carl and Gaear.

Antihero’s Ordinary World [home]: Jerry comes home.

Meeting the Mentor: Jerry doesn’t want Wade to stay for dinner.

Developing characters and relationships: Jerry, Jean, Wade and Scott have dinner.

Foreshadow of the First Threshold: “Wade, have you had a chance to look at that deal….”

Antagonists character and relationships developed: Carl and Gaear in the car….”pancakes.”

Antihero’s Ordinary World [work]: trying to sell true coat.

Foreshadow of the Physical Separation: drive along the icy freeway.

Developing the Antagonists: Carl and Gaear get laid.

Developing the Allies: Scotty ignores Jean.

Pushed to the First Threshold: Wade asks Jerry to come in at 2.30.

Resisting the First Threshold: Jerry tries to talk to Shep Proudfoot and call off the deal.

Antagonists character and relationships developed: Carl and Gaear in the car….”can you stop smoking…”.

Time Pressure: on the phone; can’t read the serial numbers; that money will be clawed back.

Entering the First Threshold: Jean is kidnapped.

First Threshold Conflict: Jerry meets with Wade and Stan Grossman; they’ll only give him a finders fee.

Pre Inner Cave Conflict: a frustrated Jerry cleans his windscreen.

Inner Cave: Jerry comes home and faces the fact of his kidnapped wife.

Physical Separation / Antagonist’s threat developed: Carl and Gaear shoot the cop and the passers-by on the freeway.

Hero’s Ordinary World: Marge Gunderson in bed; Norm makes eggs; the car needs a jump.

Hero’s Status: “hiya Lou…”

Hero’s Capabilities: Marge instantly assesses the crime.

Road of Trials:

Antihero Transformation / Trial 1: Norm tries to convince Wade and Stan not to call the cops; Jerry makes the final decision; Stan agrees with Jerry.

Antihero Journey to Transformation / Trial 2: Stan asks if Jerry has talked to Scotty.

Antihero Transformation / Trial 2: Jerry persuades Scotty and tells him not to tell anyone.

Developing the Antagonists: Comedic Element: Jean runs blindfolded in the snow.

Developing Hero and Allies characters and relationships: “what are they, night crawlers…ah hun, you’re better than them…”

Hero Transformation / Trial 1: Marge visits the girls at the Lakeside club.

Developing the Antagonists: Carl can’t get the TV to work.

Developing the Hero: Marge watching TV; Norm asleep.

Meeting the Oracle and guided to the Sword [hero] / out of her Ordinary World: Marge gets a call from Mike Yanagita.

Antihero Transformation / Trial 3: Carl calls and tells Jerry blood has been shed; they need more money.

Time Pressure: phone call – the vehicle ID’s haven’t arrived.

Hero pushed toward Transformation / Trial 2 & 3: the officer tells Marge that Shep works in the Twin Cities.

Meeting the Oracle and guided to the Sword [antihero]: Wade wants to deliver the money himself.

World of the Sword: Marge arrives at the hotel in the Twin Cities.

Foreshadow of the Transformation / Trials 2 and 3 [hero]: Marge phones in and locates Shep Proudfoot and is recommended the Radisson.

Foreshadow of the Sword [antagonist]: Carl changes his number plates and doesn’t want to pay the $4.

Hero Transformation / Trial 2: Marge convinces Shep Proudfoot to remember who called him.

Hero Transformation / Trial 3: Marge meets Jerry in his office.

Foreboding of the Final Confrontation: Jerry tries to call Shep Proudfoot.

Seizing the Sword [Hero]: Marge meets Mike Yanagita.

Reward: with the escort girl in the nightclub; sex.

Near Death Experience [antagonist]: Carl gets a whipping from Shep].

Time Pressure: Carl calls Jerry and wants the money in 30 minutes.

Atonement with the Father: Carl kills Wade.

Apotheosis [hero]: Jerry finds Wade dead in the car park; goes home; Scotty’s voice; Stan Grossman called.

Ultimate Boon: Mr Mohra tells the officer that they’re out on the lake.

Apotheosis [Antagonist]: Carl finds £1m in the case; realises what Jerry was up to.

Apotheosis [Hero]: Marge on the phone; Mike’s wife didn’t die; he never really got married…

Crossing the Return Threshold [Hero]: Marge eats; appreciating her Ordinary World.

Refusal: Marge visits Jerry; “the car’s not from out lot..”

Magic Flight: Jerry runs from the interview.

Crossing the Return Threshold: Carl goes back to give Gaear his half of the 80k.

Refusal: Gaear won’t accept what he’s given.

Magic Flight: Carl leaves and Gaear pursues him.

Rescue from Without: Marge sees the Tan Sierra.

Master of the Two Worlds: Marge finds and shoots Gaear.

Reward: Marge driving the car with Gaear in the back…” don’t you know that…”

Freedom to Live [Antihero]: captured.

Freedom to Live [Hero]: Marge appreciates what she’s got.

Learn more…

The Complete 188 stage Hero’s Journey and other story structure templates can be found at http://www.clickok.co.uk/

You can also receive a regular, free newsletter by entering your email address at this site.

Kal Bishop

**********************************

You are free to reproduce this article as long as no changes are made and the author’s name and site URL are retained.

Kal Bishop is a management consultant based in London, UK. His specialities include Knowledge Management and Creativity and Innovation Management. He has consulted in the visual media and software industries and for clients such as Toshiba and Transport for London. He has led Improv, creativity and innovation workshops, exhibited artwork in San Francisco, Los Angeles and London and written a number of screenplays. He is a passionate traveller. He can be reached at http://www.clickok.co.uk/

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You may be wondering what persuasive writing has to do with articles. After all, you’re not exactly selling something with an informative article, are you? Yes, you are. You at least want persuade the reader to keep reading until he gets to your link at the bottom. Use the following tips to get more traffic by writing persuasively..

Persuasive Writing

1. Headlines. Questions are great attention-grabbers. “How Much Can You Make This Year?” will get more readers than “Make More Money.” Paint a picture in seven words or less, if you can. “A Thousand Dollars Fell Off My Table,” might lure them in. Titles like,”10 Ways To…” or “Avoid These Six Mistakes When…” or “How To…” are popular too.

2. Description. Most article banks require a description, which lets the reader know what the article is about, so you get readers who are actually interested in the topic. The second purpose is to make them want to read your article. Try hinting at things and leaving the reader wanting more: “If you’re making these errors, you’re losing money every day. Learn to avoid the most common optimization mistakes.”

3. Article body. Write in your natural style, but keep paragraphs short, or readers will lose interest. Also, if you can hint at incompleteness, you’re more likely to get visits your site. Don’t say, “Here’s how to write articles.” Say, “Here are just some of the techniques I use to easily write new articles.” You want them to go looking for the other techniques – on your site.

4. Subtitles. Subtitles and headings break up an article, and make it easier to read. They also help to optimize the article if they contain good keywords. You’ll notice I often use subtitles, like the one coming up…

The All Important Resource Box

The point of online articles is to get traffic, which you get from the link in the author’s resource box – if the reader clicks on it. You have to invite them to your site. Don’t ever just put your name and a link. At least put “To learn more, visit…” or something similar.

One of my most-clicked links reads, “To learn more, and to see a photo of the house Steve and his wife bought for $17,500, visit their web site: http://www.HousesUnderFiftyThousand.com.” You’ll find an example of another one that has worked well for me below.

Steve Gillman writes on many money-related topics. To learn more, and to subscribe for FREE to “Web Site Optimization Secrets,” go to: http://www.TheMoneyMakerSite.com

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Research for news or feature stories is very different to academic study. Time limits or ‘deadlines’ are usually more critical and the depth of information required is much less. In journalism, research will be for background information and for the purposes of finding people you can interview for expert comment or analysis. These are called ’sources’. In news journalism, a single source is often used in an article but feature writers use several sources.

Most organisations have designated employees who deal with media enquiries. They are usually called a press officer and work in the press office. But they may be a marketing person or even staff at a public relations company. The press office will supply you with news releases, brochures and leaflets, known as ‘hand-out’ material. Press officers are usually helpful, all too aware that today’s journalism student or writing enthusiast may be tomorrow’s Fleet Street staffer. They will answer your questions and may assist you to arrange an interview with a source which, in television, is called unflatteringly a ‘talking head’. Adding your contact details to a press officer’s mailing list can result in invitations to potentially valuable sources of stories like product launches and news conferences. Potential interviewees can be found using publications including:

* The Directory of British Associations, available in most reference libraries. * The Hollis Press and Public Relations Annual * The Writers and Artists Yearbook * The Guardian Media Guide which lists a range of media contacts and the names, telephone numbers and websites for local councils, government departments, hospitals, police services, courts, prisons, museums, theatres and embassies.

A good reference library will have a variety of specialist directories as well CD-ROMS containing back issues of newspapers and journals. It is worthwhile joining as more than one library. London has a number of these, for instance Westminster Reference Library, the British Library and the Royal Institute for International Affairs, which researchers can use by prior appointment.

The internet is now an easy and standard source for research. There are a number of major search engines on the net and a few like Ask Jeeves at askjeeves.co.uk and Answers.com are particularly user-friendly because you can enter a question. All the major newspapers have searchable archives, for example guardianunlimited.co.uk. Though the internet is a great resource, for accuracy, be careful to use authoritative sites and double check facts when not doing this. For example, though the online encyclopaedic resource wikipaedia.org is a boon, remember that it is written by volunteers who are not necessarily experts (anybody who wants to contribute can) and therefore information on it needs to be cross-referenced with other sources.

It is not uncommon for people who are new to journalism to spend an inordinate amount of effort on research and then leave little time for the writing of an article. The important consideration in the first stage of constructing your piece is the topicality of the story, its relevance to a target audience and interesting angle. This will provide the necessary focus for your research, saving precious time and labour. The UK’s citizen journalism website the-latest.com has a useful section on resources for would-be journalists.

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Did you know that your back cover information is, after the cover, the best way to sell more books? And, that most authors, emerging and experienced, miss this opportunity to engage more potential buyers?

Your book’s front cover and sizzling title must impress your buyers in four-eight seconds. If they like it, they will spend ten or so seconds on your back covera great opportunity to convince them that your book is necessary for their success.

Does your back cover pass the test?

Best Solutions to the Biggest Mistakes

1. Mistake: Too many non-powerful words and too busy to have a focus.

Solutions: A back cover of 6 by 9 inches should have fewer than 70 words. Use sound bites; picture and emotional words; benefits, not features; and testimonials to capture your readers’ attention to keep your message focused. Make every word count and be willing to get five-fifteen edits.

2. Mistake: Too much superfluous material on it such a long author’s bio or large photo. Potential buyers want to know how the book will help them, teach them a skill, or entertain them.

Solutions: Print only a one or two-line bio on the back cover. Put your photo and more bio on the inside of the back cover. Omit features such as format information, which belong in the mini sales letter short introduction.

Connect with your buyer emotionally with specific, powerful ad copy. For self-help books use bullets with specific benefits, and enough of the right kind of testimonials to sell your book in under 15 seconds. For fiction, modify to include a startling scene with snappy including a bit of plot, and maybe a powerful quote. Use bookstore models to assist you.

3. Mistake: Repeating the book’s title at the top of the back cover.

Solutions: Since your potential buyers already know the title and are stimulated enough to look at the back cover, hook them with an emotional question or headline that gives them the #one benefit of your book.

Create a “Hot Headline” that compels your reader to buy. Notice the headlines in your newspaper. Visit your bookstore and notice other best selling authors’ headlines. “What’s So Tough About Writing?” by wordsmith Richard Lederer, author of The Write Way; “Imagine Being an Author,” in Dan Poynter’s Writing Nonfiction; or “To Age is Natural…To Grow Old is Not! In Rico Caveglia’s Ageless Living.

4. Mistake: Omitting testimonials.

Solutions: Testimonials sell more books than any other information on the back cover. Put at least three up. Contact a variety of people. Use one from a top professional in your field, one from a satisfied reader, one from a celebrity who cares about your topic, and one from a top media person. These can be local contacts.

In her book, A Kick in Your Inspiration, Ruth Cleveland got one testimonial from an ex convict! Jacqueline Marcell, author of Elder Rage, took eight months to get forty testimonials from celebrities. Her book is endorsed by: Steve Allen, Ed Asner, Dr. Dean Edell, Dr. John Gray, Dr. Nancy Snyderman/ABC, Regis Philbin. Jacqueline Bisset, and Phyllis Diller.

Worth the effort? Yes, because in April 2001, she made the cover of the AARP Bulletin distributed to over 35 million readers. It included a feature story, some how-tos and contacts and pictures of the author and her book. She had to dance fast, and order 10,000 books to get distributed by the time the piece came out. After it came out, she was inundated with speaking engagements. There’s a problem you might love to have!

After you write several books and become rich and famous, you, like other professionals, will fill your back cover with testimonials. You won’t even need to add benefits, because people have already bought your other books and liked them.

Potential buyers will purchase when they see people they trust and know recommend the book. Besides filling the back cover with testimonials, you may want to even add extra testimonials in the front pages of the book. The more testimonials, the better!

If you are unsure how to ask for testimonials the easy way, contact a professional book coach.

5. Mistake. Independent publishers submitting galleys to reviewers, distributors, and wholesales without ANY back cover information.

Solutions: “Make the back cover your first area of concern,” says Susan Howard, Director of Consulting Services at top publishing firm, The Jenkins Group Inc., who write “The Publishing Connection” She adds, “Waiting for testimonials is generally the reason the back cover of a galley is left blank. Failure to realize the value of the back cover seems to equate with the failure to realize that the text for the finished back cover can always be changed before the printing of the book.”

It’s important for writers to “market while they write” with the “Essential Hot-Selling Points”– To make each part of their book sell copies. The book’s back cover is all-important.

Judy Cullins ©2004 All Rights Reserved.

Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people’s lives, build their credibility and clients, and make a consistent life-long income. Author of 10 eBooks including “Write your eBook Fast,” “The Fast and Cheap Way to Explode Targeted Web Traffic,” and “Create your Web Site With Marketing Pizzazz,” she offers free help through her 2 monthly ezines, “The Book Coach Says…” and “Business Tip of the Month” at http://www.bookcoaching.com/opt-in.shtml and over 165 free articles. Email her at mailto:Judy@bookcoaching.com.

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You may perhaps already know how crucial distributing your businesses online video is. For a businesses marketing manager, Internet video clips are a commendable device that can help to capture your potential clients’ attention & drastically enhance the number of visits to your site. Internet videos are exceedingly effective in attaining the target customers’ reasonably short attention. What’s more, if codes are included and video sharing is endorsed, short format promotional videos can be an amazing way to get one-way inbound links & thereby positively affect your organisations rankings on Google.

In fact, short format promotional videos have become a valuable medium for business or self endorsement. The following are a few tips to distributing your own online videos.

Firstly, you can post your short format video commercials on your own company site; although this would require you to find your own video hosting arrangements. Ask your web hosting solutions business if video downloading or video streaming services are supported. Vidify is a video production company that specialise in creating short format online video commercials for local independent neighbourhood businesses.

Video downloading is where your viewers have to download your promotional video to their laptops hard disk. They need to download the Web video to their own personal computer before they can play it using their PC’s video player or a downloadable video player software. There are lots of video downloading service contractors that cost nothing. There is also a progressive downloading mechanism where your Internet viewers can play the professional videos whilst downloading them.

Whereas video streaming on the other hand entirely does away with the demand to download the short format professional videos and allows immediate playback so it offers the most convenience to your visitors. Obviously, getting a video hosting supplier that supports video streaming can cost you a pretty penny.

Finally, the more trendy way to distribute Internet video clips is by posting your sites to video distribution websites that possess their very own video hosting infrastructure. These web sites cost you nothing at all to become a member & will sometimes give you money post video clips. What’s more, also have a huge audience base and reach; for example, YouTube receives around 18 million Internet users every month.

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